A team of 4 investors will mentor and test entrepreneurs who are seeking an investment in their company. The team struggles to decide between three worthy, and distinct investment opportunities and must choose who has the most potential.

Business gets personal when Randi and Lauren bring in products created by their friends who fight for the team's investment. A struggle to separate emotional connection from a business decision gets intense when Ido and Sarah pick sides.

The young creator of SOULR Cart competes with trendy juice company Oh! Juice and inspirational creator of Billy's shoes for investment. Sarah deals with disappointment when an entrepreneur she's rooting for fails to meet expectations

The investors must decide if they can trust a company founded by exes when they meet The Tillow founders, or if it's smarter to choose between two businesses, Looksie and Podshare, which are potentially high risk ventures.

When all 3 companies; BeltCraft, Ruggable, and Lucy and Leo; prove to be viable businesses with strong CEOs, the investors put the decision back in the entrepreneurs hands and issue ultimatums to help make their choice.

Married entrepreneurs hit an emotional chord with Sarah who struggles with how best to help. Another team is forced to turn their business on its head, while the third entrepreneur has a huge opportunity to meet a giant national retailer.

Fur Real? Jill from SweatSTR must overcome naysayers, past rejection, and confidence issues to prove she is worthy and ready for an investment. Meanwhile, the investors debate choosing between a kid genius with an average product or a celebrity Cat.