AS I AM: THE LIFE AND TIMES OF DJ AM covers the late, great mash-up pioneer's entire life from seed to sorrow: his meteoric rise to become the first million dollar DJ in the United States, and his incredibly storied personal life, as well, which includes a long-running struggle with addiction, titanic efforts to help others in recovery, tabloid romances with assorted models and actresses, endorsement deals with Nike, Pepsi, T-Mobile and Activision, and surviving, along with Blink 182 drummer Travis Barker, a fiery plane crash a little less than a year before his controversial and untimely death in 2009.
Under the direction of founder and world-renowned DJ Peanut Butter Wolf, Stones Throw Records has consistently released critically acclaimed, left-of-center albums since its founding in 1996. Drawing on live concert footage, never-before-seen archival material, inner-circle home video and photographs and in-depth interviews with the folks who put Stones Throw on the map, this documentary will delve deeper into the label's enigmatic artists, history, culture and global following.